Marketing Coordinator

Marketing Coordinator

U.S. Based Remote (Some Travel Required)

55 – 66k

Reports to: Marketing Manager

Overview:

We are seeking a dynamic and creative Marketing Coordinator to support the execution of key marketing activities across multiple DTC e-commerce brands. The primary focus of this role will be on content creation and social media management, particularly on platforms like TikTok and Instagram. The ideal candidate will be responsible for creating, editing, and posting a high volume of TikTok posts and Instagram Reels, while also managing other content marketing tasks. This position requires a proactive individual who can work closely with the Marketing Manager to ensure alignment with overall brand strategy and goals.

Key Responsibilities:

Content Creation & Social Media Management:

• Daily: Create, edit, and post TikToks/Reels across multiple brand accounts directly from a smartphone.
• Daily: Engage with followers by responding to comments and direct messages to foster community and increase brand loyalty.
• Weekly: Schedule TikToks/Reels for weekend posts, ensuring a consistent flow of content across all social platforms.
• As Needed: Update and manage social media post schedules to maintain an active and engaging online presence.

Collaboration & Execution Support:

• Collaborate with the Marketing Manager to understand and execute the overall content strategy.
• Take ownership of daily content planning, creation, and scheduling, ensuring alignment with strategic goals.

Content Marketing Execution:

• As Needed: Update content on Shopify websites, including product descriptions, landing pages, and blogs, ensuring everything is current and optimized for SEO.
• As Needed: Assist with writing and publishing 1-2 blog posts for each brand, focusing on relevant topics that align with brand identity and customer interests.

Email/SMS Marketing Execution:

• As Needed: Execute updates to Email and SMS campaigns based on the Marketing Manager’s strategies, ensuring messaging aligns with ongoing promotions and content strategies.

Qualifications:

Experience:

• Proven experience in managing social media accounts, particularly TikTok and Instagram Reels, for multiple brands.
• Familiarity with Shopify and a willingness to learn and navigate the platform as needed.
• Experience with Email/SMS marketing tools is a plus.

Skills:

• Strong video editing skills, particularly on mobile platforms.
• Excellent written and verbal communication skills.
• Ability to engage with audiences in a way that reflects each brand’s voice and values.
• Highly organized with strong attention to detail.

Attributes:

• Self-starter with the ability to take initiative and work independently.
• Creative mindset with the ability to generate innovative content ideas.
• Willingness to create and show face in content is highly desirable but not mandatory.
• Ability to work efficiently under pressure and meet deadlines in a fast-paced environment.

Benefits:

• Competitive salary based on experience.
• Remote work flexibility with some travel required.
• Opportunity to work with multiple exciting brands and contribute to their growth.
• Professional development opportunities in a dynamic and creative environment.

How to Apply:

Please send your resume and a cover letter detailing your experience and why you would be a great fit for this position to.

Email Resume: Joel@maiplacement.com